Client engagement has never been easy. Recently one of the clients has launched one app and wanted to connect maximum customers in the shortest span of time.
We have suggested them to use missed to app download service for maximum result. It was a new experiment for the client so they decided to go parallel and used conventional engagement channels along with the missed call.
To his surprise, his print ad. has generated 600% more downloads through missed call over other channels.
The reason was simple.
When your one-page ad appears in a newspaper with a Toll-Free number and download link, people find it more convenient to dial a number rather than typing a long URL. Our fingers are more used to dial a number. Moreover missed call adds more fun to it.
We have configured a predefined auto-reply SMS containing App Download URL and a short message, which was triggered against every missed call.
The solution was innovative yet simple. Our dashboard gives a daily insight on client engagement.
Our SPAM algorithm takes care of unwanted or multiple requests.